Innovative real estate agents know that a potential buyer is more likely to make a big purchase if there's a pleasant background fragrance. Many realtors will bake a batch of cookies before having an open house but it's time consuming and when you're running around setting things up it can backfire-- and your cookies are burnt.
A surefire way to have a pleasant smell that's easy to set up and has consistent results is diffusing high quality essential oils. Certified Pure Therapeutic Grade oils are all natural with no chemicals or fillers so your clients will feel relaxed and refreshed when they step into your home.
Diffusing essential oils creates a comforting, deliciously scented ambient atmosphere for your potential clients.
DoTERRA essential oils offer a potent and practical way to use scent marketing to move buyers to feel good about a property. Using even tiny amounts of familiar, tempting aromas like cinnamon, clove and orange, can fill a whole house with pleasant ambient fragrance. In today's market you have to be one step ahead of your competition and thinking creatively is a way to make you stand out.
Smell is the strongest of the senses and has been proven to influence brain activity. The sense of smell is part of the limbic system and directly connects to the areas of the brain that process emotion, learning, and decision making. This close connection between aroma and emotion becomes obvious in our everyday life as certain odors trigger memories or specific feelings.
This is why certain scents can trigger a memory to remind us of something or someone.
4 Ways for Realtors To Use Essential Oils
1. Run a diffuser for showings and open houses for a pleasant, chemical-free smell. Here are three recipes to start with:
enticing diffuser blends:
4 drops Ginger
2 drops Cassia
2 drops Cinnamon
Warm Pumpkin Spice
3 drops Cinnamon
3 drops Ginger
2 drops Clove
2 drops Cardamom
Orange Cinnamon Bun
4 drops Wild Orange
3 drops Cinnamon
3 drops Cardamom
2. Your personal health – “Stay well to sell”
Taking care of yourself is vital to your business as a realtor because so many people depend on you. You have to be feeling great and have energy to help people find the home of their dreams. Using high quality, therapeutic grade essential oils daily for your health and well-being can help increase your energy, boost your immune system and increase mental clarity.
Some essential oils you can diffuse at the office to help boost productivity:
3. Client gifts.
Putting together a gift basket of essential oil products gives your clients a safe, healthy, chemical-free start to their new chapter. Email me for some great gift ideas!
4. Supplement your income by sharing doTERRA essential oils with your clients, friends and family. There is an authentic, profitable business opportunity and our team has the top leader and we will give you all the support you need. Don’t want to get involved with the business side? Refer someone to us and we will compensate you with free products!
If you're ready to start moving towards a more healthy and profitable way of selling homes, contact me to get started. And please let me know if someone referred you to me.